Your website is often the first point of contact potential donors, volunteers, and members have with your organization. A well-designed website can make a significant difference in how your nonprofit is perceived and how effectively you can inspire action.

It breaks my heart as someone deeply passionate about helping nonprofits elevate their marketing and storytelling online to see missed opportunities and misallocated resources. Nonprofits often create these overly boring Canva graphics that fail to engage their audience.

Most fundraising content I read doesn’t have a story. But to increase donations during your next nonprofit fundraising campaign, you need to tell the story. Stories evoke feelings from your potential donors. So you should use storytelling to evoke feelings in your next fundraising campaigns.

If you're a nonprofit, chances are you don't have a graphic design and social media expert doing your marketing. Those people cost money.

But, it doesn't mean your volunteer, working board member or administrative assistant who doubles are your marketing coordinator can't still be a nonprofit marketing superstar!

Learn how Emily Steele, a volunteer and our Grit HQ Public Relations Consultant has developed and "failed forward" with her trials and tribulations in marketing a community theatre in Decatur, Illinois.

Have you ever wondered if or why you should use content marketing for your business?

Whether you're a small business or larger firm, you need to use content marketing to grow your business.

My clients know my 3 favorite letters: ROI. Well, investing time or money in content marketing can bring a huge return on investment for your business.

It was 2016. I was the Director of Public Relations and Development at MRI. Mike with MW Made It and I collaborated on an awesome, branded poster for the first ever Decatur Craft Beer Festival.

The branding for the event was awesome. The logo was awesome (props, Mike!). The poster was awesome. We sent the poster to the printer and distributed matching flyers to 500 or so people. I was really proud of it.

Until I noticed after printing and sending everything out to a gazillion people that “souvenir” was spelled wrong.